Rum has a long association with Her Majesty’s United Armed Forces, stretching back to the 1700s and becoming an iconic part of the British soldier and sailor on campaign. What many saw as a morale-booster, a daily rum ration lifted soldiers’ spirits at a time of great concern and despair.

In the 1st World War Canadian infantryman Ralph Bell wrote that, “when the days shorten, and the rain never ceases; when the sky is ever grey, the nights chill, and trenches thigh deep in mud and water; when the front is altogether a beastly place, in fact, we have one consolation. It comes in gallon jars, simply marked SRD.”

Rum was used as a combat motivator for the officers and soldiers in battle, a medicine for the injured, and as part of the reward system. As a nuanced tool in supporting morale, it produced results to the point that was perhaps not surprising with one soldier claiming: “If we hadn’t had our rum, we would have lost the war.”

Therefore, focusing on the symbolism of rum for military personnel, while marking the bravery and heroism of all those who answer the call of duty to serve, DropZone has crafted a unique limited-edition rum. Distilled using the finest molasses in ex-bourbon and American oak cask, our eight-year-old blend packs a punch with every sip. With a cask strength of 65% it really is a drink to remember as you toast to comrades past and present, celebrating the good times and reflecting on the harder times.

A top-shelf beverage, we recommend our rum is enjoyed neat or with a drop of water to fully enjoy the blend of flavours and tastes.

Why the name Valkyrie? In Norse mythology, the Valkyries are the female figures who choose those who may die in battle and those who will live, taking their chosen to the afterlife hall of the slain, Valhalla. These myths and legends have longstanding ties with military and naval traditions and here at DropZone we have crafted our rum (and our gin!) to honour those men and woman who have made the ultimate sacrifice.

DropZone’s rum not only features Valkyries and Odin, but also Huginn and Muninn, the ravens that fly all over the world to bring information (intelligence) to the god Odin. These myths and legends are iconic in relation to the armed forces.

As with all our beverages, we are proud to confirm all profits will go towards military and mental health charities, supporting men and women at a time of great need.

Click here to secure our new drop.

2022 marks the 40th anniversary of the Falklands War.

In April 1982, decades of diplomatic wrangling over the region’s sovereignty culminated in a conflict between Great Britain and Argentina. The war spanned 74 days and resulted in 255 British troops and three Falkland Islanders losing their lives.

To ensure these heroes are never forgotten, a team of four veterans – Paul Moore, Charlie McColgan (both Falklands Veterans), Phill Damant and Tony McKie are undertaking a fantastic show of remembrance with a 2600-mile motorbike ride to visit the memorials and gravesites of those who gave the ultimate sacrifice in the Falklands War.

What is referred to as the ‘Ride of Respect’ will take place this coming May with the aim of promoting remembrance, respect, awareness, and support. All funds will be going towards the South Atlantic Medal Association who provide crucial support to veterans of the Falklands War.

DropZone was founded by veterans with the aim of supporting the veteran community, while creating a wide range of brews that can be enjoyed for years to come. Therefore, we are delighted to announce that we will be raising money for this incredibly worthy cause and what better time to launch this than on #RandomActsofKindnessDay.

We are extremely passionate about supporting this cause through our limited-edition cans filled with the much-loved Red On lager. There is only a small amount available and 100% of profits will be going to SAMA to support the amazing work they do for veterans of the Falklands.

Our founder, Sean Crawford, explains “I remember vividly growing up as a teenager the coverage of the task force setting sail and friends of mine whose dads were a part of this great flotilla. It was at a time when Great Britain was suffering poor social and economic downturn; this conflict and our nation’s response created a huge sense of pride. Fast forward 40 years and 4 decades of conflict: to honour the ultimate sacrifice from our service men and women, I wanted to create a virtual platform to recognise these sacrifices and the plight of those still suffering. DropZone is hopefully that platform to recognise, identify and assist where possible the various causes, charities, and individuals. I wanted to help Paul Moore and his fellow riders and amplify the great work that they do.

“Sense of Purpose, achievement and belonging”

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